I’ve been pretty vocal about the fact that just over two years ago I made the switch from our longtime database platform to NetSuite — specifically the illumiNET platform powered by Zastro. And honestly, a day barely goes by that I’m not so, so grateful that I did.
As leaders, we’re often told to work on our business rather than in it — to step out of the daily weeds and focus on the bigger picture. For years, I understood that advice in theory… but I never fully experienced it until NetSuite.
Now, I can travel with my (retired) husband while still seeing our showroom metrics and activity in real time. I have clearer visibility into our numbers, operations, and trends than ever before. That level of insight has completely changed the way I lead and operate my business.
But let’s be honest — the real “stuff” of our businesses still lives in the day-to-day. And that’s another reason I love my partnership with illumiNET. It allows my small business to operate at a level remarkably close to the “big guys,” and we’re constantly finding ways to close that gap even more.
Automated shipping confirmations.
Online payment processing.
Delivery tracking (with photos!).
Customized workflows for just about everything.
Detailed, custom reporting on every aspect of our operations.
There’s simply so much to love. And we are just getting started.
So I’m curious — what’s the powerful partner in your business?
Do you have one?
Do you think you don’t need one? Are you sure?
What tool makes every member of your team more productive and efficient?
I’d genuinely love to hear about it.

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